Tetra Pak | "PackStory" AR Game Campaign

Agency : MarvyCo. Brand : TetraPak Art direction : La Vy Concept Art & UI : La Vy

This is the concept of the game “Journey of Paper Pack”, an application of Tetra Pak's marketing campaign, produced under the supervision of MarvyCo agency. The project includes creating various AR game levels

to illustrate the process of Milk production in TetraPak.

Thanks for your attention!

Experience the game by downloading it from

Google Play or App Store

To see details of PackStory project, visit the official website

Go to PackStory site